The exact way you will implement structured data markup will depend on the kind of content you’re creating, and luckily there is a WordPress tool called Schema App Structured Data for automatically generating a structured data markup of all of the content on your WordPress site. Optimize structured data markup for rich snippets. Include the longdesc=”” image tag for long tail keywords. Include long tail keyword variants at the beginning, middle, and end of your text body. Include long tail keyword variants in at least one of your headers. Include primary keyword in the filename of all images. Include primary keyword within the first paragraph of the post. Include links to related broader category pages. Page Authority flows through links, so if you get a backlink to a page with 20 internal links, these pages also get passed authority. To check links are working on a page with a lot of links the user can crawl it with Screaming Frog SEO Spider or use a browser extension like Check My Links. Check all outbound links are to reputable sources. 
Include 2-4 outbound links every 1000 words.make sure they’re relevant and add value to the content, rather than just shoe-horning them in there for the sake of it.Consider trimming the meta description to 300 characters to factor in “published on” date.Check meta description does not exceed 320 characters.Ensure there are no duplicate meta descriptions between different pages.Prioritize well-written copy over keyword stuffing.show the first 320 characters of a page’s meta description tag anything else will be cut off and replaced by an ellipsis, signaling “read more”.Check meta descriptions are properly formatted.Avoid over-saturating alt text with keywords.Include primary, secondary and LSI keywords.Ideally, alt text should be descriptive, but not over-saturated with keywords.Make sure all headlines are grammatically correct and make sense.Ensure H2 and H3 tags appear in order of importance.Ensure related keywords are placed as early as possible in the H2 and H3 headings.H3: this is the subheading for the H2 tag the hierarchy continues in this pattern.H2: this is your subheading it will need to have similar (LSI) keywords to your H1 tag.H1, H2 and H3 tags are the ones which carry the most SEO value.
Check subheading structure is formatted correctly.Check keyword is as close to beginning of the title phrase as possible.Check page HTML to make sure the H1 tag surrounds the post title.
#Onsite seo checker install#
Install GTM, Google analytics, SEO plug-ins. crawl all sub-domains by setting the Spider, check unhealthy broken links, duplicate contents and urls blocked by robots. Crawl entire website – use SeRankign tool, Screaming Frog, Neil Patel tool. You’ll be able to see graphs and charts clearly presenting various metrics including organic traffic, search volume, keywords and competitors. Using Google auto-complete suggestion to generate semantic keywords, and SemRush for keyword gaps, also the Neil patel’s tool, Ubersuggest, Sovvle. Comprehensive Audit – uproot all onsite errors to rectify on meta data, Google Console and admin panel, do schema markup, each page url, each item, h1 or h2, alt image, sitemaps, html improvement, fixing broken links, 404 codes, internal and external links, etc. 
Grabbing these keywords that these competitors are ranking for, factors that they are having an edge, including all the linkjuices to build backlinks for offsite optimization.
Competition Analysis – semantic or LSI keywords, keyword gaps from top 4 competitors run through SemRush. Fine-tuning of a page’s SEO from HTML tag optimization and proper formatting, to meta descriptions and image alt text, there is a lot to consider. On-page SEO is about taking every factor into consideration when trying to improve a page’s search ranking position for specific targeted keywords. 
( These procedures are flexible, depending on client’s needs, budgets and web content ) For SEO Onsite Checklist ( e-commerce or Not )
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